Face Serums

Facial Serums For Radiant, Youthful-Looking Skin

Packed with potent ingredients, face serums deliver targeted solutions for hydration, brightening, and anti-ageing, helping you achieve a healthier, more radiant complexion.

Filter 31 products

Suitable For: Ageing Key Ingredient: Vitamin C Clear all
La Roche-Posay
Sarah Chapman Age Repair Serum 30mlSarah Chapman Age Repair Serum 30ml
Sarah Chapman Age Repair Serum 30ml

$157.00
Minimalist Rosehip Oil + VC-IP (Vitamin C) 100% Face Serum
Minimalist Rosehip Oil + VC-IP (Vitamin C) 100% Face Serum - Short Dated

$15.00 $26.00 42% offsaving
BEAUTYPRO Retinol Anti-Ageing Serum 30mlBEAUTYPRO Retinol Anti-Ageing Serum 30ml
BEAUTYPRO Retinol Anti-Ageing Serum 30ml

$22.00
BEAUTYPRO Vitamin C Brightening Serum 30mlBEAUTYPRO Vitamin C Brightening Serum 30ml
BEAUTYPRO Vitamin C Brightening Serum 30ml

$22.00
FILORGA TIME-FILLER INTENSIVE Anti-Wrinkle Face Serum For Smoother SkinFILORGA TIME-FILLER INTENSIVE Anti-Wrinkle Face Serum For Smoother Skin
FILORGA TIME-FILLER INTENSIVE Anti-Wrinkle Face Serum For Smoother Skin

$145.00
FILORGA NCEF-INTENSIVE Anti-Ageing Retinol Face Serum, Anti-Wrinkle, Firmness, RadianceFILORGA NCEF-INTENSIVE Anti-Ageing Retinol Face Serum, Anti-Wrinkle, Firmness, Radiance
FILORGA NCEF-INTENSIVE Anti-Ageing Retinol Face Serum, Anti-Wrinkle, Firmness, Radiance

$186.00
Dermaceutic Serum C25 Cream bottle and packagingDermaceutic Serum C25 Cream
Dermaceutic Serum C25 Cream

Controls free radicals and ensures resistance to sunlight and pollution.

$98.00
(7 Reviews)
OSKIA Super 16 Pro-Collagen SerumOSKIA Super 16 Advanced Nutri-Active Collagen Serum
OSKIA Super 16 Advanced Nutri-Active Collagen Serum

$205.00
(17 Reviews)
Dr LEVY Switzerland Booster Serum bottleDr LEVY Switzerland Booster Serum
Dr LEVY Switzerland Booster Serum

An ultra concentrated serum that uses groundbreaking stem cell technology to improve the appearance of fine lines and wrinkles.

$592.00 $613.00 3% offsaving
(2 Reviews)
Augustinus Bader The SerumAugustinus Bader The Serum 30ml
Augustinus Bader The Serum 30ml

Infused with powerful antioxidants, The Serum offers effective free radical protection whilst deeply hydrating your skin for a glowing complexion.

$655.00
(1 Review)
Dr LEVY Switzerland Booster Serum bottleDr LEVY Switzerland Booster Serum CLEARANCE
Dr LEVY Switzerland Booster Serum CLEARANCE

An ultra concentrated serum that uses groundbreaking stem cell technology to improve the appearance of fine lines and wrinkles.

$488.00 $613.00 20% offsaving
Sarah Chapman Age Repair Concentrate Serum 30mlSarah Chapman Age Repair Concentrate Serum 30ml
Sarah Chapman Age Repair Concentrate Serum 30ml

$229.00
(1 Review)
The Perfect Peel The Perfect C
The Perfect Peel The Perfect C Serum

A professional multi-antioxidant treatment serum with powerful active ingredients for superior anti-ageing results.

$191.00
(1 Review)
Sarah Chapman Platinum Stem Cell Elixir 30mlSarah Chapman Platinum Stem Cell Elixir 30ml
Sarah Chapman Platinum Stem Cell Elixir 30ml

$343.00
Endocare C-Ferulic Edafence SerumEndocare C-Ferulic Edafence Serum
Endocare C-Ferulic Edafence Serum

Protect skin against daily environmental damage in a light, oil free serum with Vitamin C and Ferulic Acid.

$117.00
(9 Reviews)

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OSKIA Super R Retinoid Sleep Serum CapsulesOSKIA Super R Retinoid Sleep Serum Capsules 0.5%
OSKIA Super R Retinoid Sleep Serum Capsules 0.5%

$161.00
(1 Review)
OSKIA Renaissance Brightlight bottleOSKIA Renaissance Brightlight Intensive Pigmentation & Dark Spot Serum
OSKIA Renaissance Brightlight Intensive Pigmentation & Dark Spot Serum

This intensive brightening serum is formulated with Oskia’s exclusive skin brightening complex to visibly reduce the appearance of dark spots and hyperpigmentation.

$205.00
Dermaceutic Activ Retinol 0.5 tube and packagingDermaceutic Activ Retinol 0.5 Serum
Dermaceutic Activ Retinol 0.5 Serum

An anti-ageing retinol serum that helps to repair and restore radiance to dull skin.

$106.00
(5 Reviews)
Natura Bisse C+C Vitamin 20% Antiox SolutionNatura Bisse C+C Vitamin 20% Antiox Solution
Natura Bisse C+C Vitamin 20% Antiox Solution

$228.00 $254.00 10% offsaving
(1 Review)
ALLSKIN MED R Advanced Renewal Serum with BoxALLSKIN MED R Advanced Renewal Serum
ALLSKIN MED R Advanced Renewal Serum

ALLSKIN MED R Advanced Renewal Serum is available through Face the Future Advanced Skin Clinic following a consultation and as part of a complete regime. Please contact our clinic to book your ALLSKIN MED consultation...

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Box and product of ALLSKIN MED GF Firming SerumALLSKIN MED GF Firming Serum
ALLSKIN MED GF Firming Serum

ALLSKIN MED GF Firming Serum is available through Face the Future Advanced Skin Clinic following a consultation and as part of a complete regime. Please contact our clinic to book your ALLSKIN MED consultation and...

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Perricone MD Cold Plasma Plus+ Advanced Serum ConcentratePerricone MD Cold Plasma Plus+ Advanced Serum Concentrate
Perricone MD Cold Plasma Plus+ Advanced Serum Concentrate

From $294.00
(1 Review)
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ALLSKIN MED R Essential Renewal Serum with boxALLSKIN MED R Essential Renewal Serum
ALLSKIN MED R Essential Renewal Serum

Is available through Face the Future Advanced Skin Clinic following a consultation and as part of a complete regime. Please contact our clinic to book your ALLSKIN MED consultation and to start your journey to...

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Pestle and Mortar Vitamin C 2 Phase SerumPestle and Mortar Vitamin C 2 Phase Serum
Pestle and Mortar Vitamin C 2 Phase Serum

An innovative Pestle and Mortar Vitamin C 2 Phase Serum containing 16% Vitamin C blended with natural extracts for a brighter complexion.

$144.00
(1 Review)
ALLSKIN MED R Ultra Renewal Serum with white box and purple tubeALLSKIN MED R Ultra Renewal Serum
ALLSKIN MED R Ultra Renewal Serum

ALLSKIN MED R Ultra Renewal Serum is available through Face the Future Advanced Skin Clinic following a consultation and as part of a complete regime. Please contact our clinic to book your ALLSKIN MED consultation...

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Avant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum and packagingAvant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum
Avant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum

Infused with liquid light and formulated with White Caviar Pearls, Peony, Hyaluronic Acid and more, Avant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum helps your skin regain luminosity and evenness whist encouraging dark...

$271.00
Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum and packaging Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum
Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum

Specifically formulated to remove impurities, boost radiance and smooth fine lines and wrinkles, Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum is blended with revolutionary ingredients including Rose, Celldetox and Hyaluronic Acid to reveal...

$208.00 $231.00 10% offsaving
Dermaroller Hyal C Serum
Dermaroller Hyal C Serum

$66.00
OSKIA Super 16 Pro-Collagen Serum TravelOSKIA Super 16 Advanced Nutri-Active Collagen Serum Travel
OSKIA Super 16 Advanced Nutri-Active Collagen Serum Travel

Boost collagen and reduce fine lines with this advance formula suitable for even the most sensitive of skin.

$53.00
MZ SKIN Brighten & Perfect 10% Vitamin C Corrective Serum 30mlMZ SKIN Brighten & Perfect 10% Vitamin C Corrective Serum 30ml
MZ SKIN Brighten & Perfect 10% Vitamin C Corrective Serum 30ml

$528.00
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Minimalist Rosehip Oil + VC-IP (Vitamin C) 100% Face Serum
Minimalist Rosehip Oil + VC-IP (Vitamin C) 100% Face Serum

$26.00
Face Serums

About Face Serums

Discover the Best Face Serums for Healthy, Radiant Skin

Face serums are a skincare powerhouse, delivering concentrated ingredients such as retinols and vitamin c to hydrate, brighten, and target specific skin concerns. Whether you’re looking to combat fine lines, even out skin tone, or boost hydration, our collection offers the perfect serum for every skin type and need, including the best vitamin C and retinol serums.

Find Your Perfect Face Serum

From lightweight, fast-absorbing formulas to rich, nourishing treatments, our face serum collection is designed to revitalise and protect your skin. Whether you need intense hydration, antioxidant protection, or targeted treatment for ageing and pigmentation, these expertly curated serums help to smooth, firm, and enhance your complexion.

Personalised Advice on Face Serums

Not sure which face serum is right for your skin? Our experts can help, reach out for tailored recommendations, explore our blog for expert skincare advice, or take our online skin test to discover the best serums for your skincare routine. Let us help you achieve your healthiest, most radiant skin yet.

How To Apply Serums Correctly

Serums are powerhouses packed with concentrated ingredients designed to target specific skin concerns. In this video, we're guiding you through step-by-step with this easy-to-follow tutorial.

Explore La Roche-Posay Face Serums for Healthier, Stronger Skin

La Roche-Posay’s face serums combine dermatological expertise with gentle, effective ingredients to deliver targeted skincare solutions. Whether you need deep hydration, antioxidant protection, or anti-ageing support, these serums are designed to enhance skin health without irritation. Perfect for sensitive skin, they work to soothe, protect, and restore balance for a stronger, more radiant complexion.

shop La Roche Posay Face Serums

Discover The Ordinary Face Serums for Every Skin Concern

The Ordinary’s face serums deliver high-performance ingredients without the fuss, offering targeted solutions for hydration, brightness, and anti-ageing. Whether you’re looking for the best vitamin C serum to boost radiance, a hyaluronic acid serum for deep hydration, or a retinol serum to refine skin texture, The Ordinary’s collection makes effective skincare simple and accessible.

Shop The Ordinary Face Serums

Expert Tip for Face Serums

"Face serums are like a power boost for your skin, packed with concentrated ingredients that work deeper than your usual moisturiser. To get the best results, apply your serum to clean, slightly damp skin so it absorbs better. In the morning, go for a hydrating or antioxidant-rich serum to protect and nourish. At night, switch to something like retinol or peptides to help your skin repair while you sleep. If you're layering serums, start with the thinnest and let each one sink in before applying the next. The secret to great skin? Stick with it, these targeted formulas work best when you use them consistently."

- Kimberley, Clinic & Customer Experience Manager

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What Is The Best Niacinamide Serum?

In the ever-evolving world of skincare, it can be difficult to stay on top of the latest and most effective ingredients for your skin type, becoming overwhelmed by the options available. With this in mind, we’re here to simplify things, shining a light on skincare powerhouse niacinamide by sharing what we think is the best niacinamide serum on the market.

learn more

Discover the Top-Selling Face Serums for Radiant, Healthy Skin

Our most-loved face serums deliver powerful hydration, brightening, and anti-ageing benefits for every skin type.
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)Medik8 Hydr8 B5 Serum (Hyaluronic Acid)
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)

Improves moisture levels within the skin. Contains skin-softening vitamin B5 and moisture-enhancing hyaluronic acid.

$95.00
(124 Reviews)
Medik8 Liquid PeptidesMedik8 Liquid Peptides
Medik8 Liquid Peptides

Multi-peptide complex to help fight lines and wrinkles by minimising muscle contractions. The innovative drone-based delivery system delivers active ingredients throughout layers of the skin.

$117.00
(84 Reviews)
SkinCeuticals Blemish + AGE Defense SerumSkinCeuticals Blemish + AGE Defense Serum
SkinCeuticals Blemish + AGE Defense Serum

Designed to prevent the formation of acne while minimising hyper-pigmentation and reducing the appearance of fine lines and wrinkles this product is perfect for those looking to tackle the ageing process as well as congestion.

$222.00
(55 Reviews)
SkinCeuticals Serum 10SkinCeuticals Serum 10
SkinCeuticals Serum 10

This powerful skin protecting antioxidant serum helps to reduce the appearance of fine lines and wrinkles and is suitable for all skin types.

$212.00
(29 Reviews)
Environ Focus Care Comfort+ Vita-Enriched Colostrum GelEnviron Focus Care Comfort+ Vita-Enriched Colostrum Gel
Environ Focus Care Comfort+ Vita-Enriched Colostrum Gel

This lightweight formula soothes and strengthens sensitive skin.

$89.00
(45 Reviews)
SkinCeuticals Discoloration Defense SerumSkinCeuticals Discoloration Defense Serum
SkinCeuticals Discoloration Defense Serum

Target skin discolouration, stubborn brown patches and post-acne marks with this high-potency serum formulated with clinically proven active ingredients to help you achieve a brighter and more even-looking complexion.

$233.00
(9 Reviews)
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUSEnviron Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS

Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS contains the maximum concentration of vitamins A and C, and so should only be used by those who have already acclimatised to the C-Quence 1, 2, 3 and...

$250.00
(34 Reviews)
Medik8 Clarity PeptidesMedik8 Clarity Peptides
Medik8 Clarity Peptides

Enhance skin’s natural luminosity with a peptide complex blend in a lightweight, soothing serum, formulated with 10% Niacinamide, Crystalide peptide and Zinc PCA.

$95.00
(16 Reviews)
Dermatologist Recommended
La Roche-Posay Hyalu B5 Hyaluronic Acid SerumLa Roche-Posay Hyalu B5 Hyaluronic Acid Serum
La Roche-Posay Hyalu B5 Hyaluronic Acid Serum

Target loss of elasticity, volume and hydration with the fast absorbing La Roche-Posay Hyalu B5 Hyaluronic Acid Serum.

$95.00
(18 Reviews)
Environ Tri-Retinoid Complex Retinol Serum ForteEnviron Tri-Retinoid Complex Retinol Serum Forte
Environ Tri-Retinoid Complex Retinol Serum Forte

$129.00
(29 Reviews)

Frequently Asked Questions

Face serums deliver concentrated active ingredients deep into the skin, targeting specific concerns like hydration, brightening, fine lines, and uneven texture. They absorb quickly and enhance the effectiveness of your skincare routine.

Consider your skin concerns, hydration for dry skin, oil control for combination skin, soothing ingredients for sensitive skin, and anti-ageing formulas for mature skin. If you're unsure, our skincare experts can guide you to the perfect match.

Serums are best applied after cleansing and before moisturiser. Use lightweight serums in the morning, such as hydrating or antioxidant-rich formulas, and active serums like retinol at night for best results.

Vitamin C serums help to boost radiance, even skin tone, and protect against environmental damage. Look for stabilised formulas with L-ascorbic acid or tetrahexyldecyl ascorbate for maximum efficacy.

Retinol serums should be introduced gradually, starting with a few nights per week to allow your skin to adjust. Over time, you can increase frequency as tolerated. Always follow with SPF in the morning.

Yes, you can layer serums, but it’s best to apply them from thinnest to thickest consistency. Avoid mixing strong actives like retinol and vitamin C in the same routine unless your skin is already accustomed to them.

No, serums provide targeted treatment, but they don’t replace the need for a moisturiser. Always follow up with a moisturiser to lock in hydration and reinforce your skin barrier.

Results vary depending on the serum and skin concern, but you may notice hydration and radiance within days. Long-term benefits, such as reduced fine lines or improved tone, typically take 4 to 6 weeks.

Yes, but choose gentle formulations with soothing ingredients like niacinamide, hyaluronic acid, or centella asiatica. Avoid strong acids or high-strength retinoids if your skin is easily irritated.