New Arrivals

Discover the Latest New Arrivals in Beauty and Skincare

Explore our carefully selected collection of new skincare and beauty brands, featuring clean, innovative formulas designed to refresh your routine and bring out your natural glow. Stay ahead with the freshest launches, from emerging favourites to must-have cult brands.

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New
iS Clinical GeneXC Firming Eye Gel 15g
New
Kérastase hair care product set with flowers on a light pink background
Kerastase Mini Iconics Set (worth £52.50)

$65.00 $86.00 24% offsaving
New
Kerastase Elixir Ultime Duo Gift SetKerastase Elixir Ultime Duo Gift Set
Kerastase Elixir Ultime Duo Gift Set

$109.00 $146.00 25% offsaving
New
Milk_Shake Color Maintainer Shampoo 300ml
New
 Milk_Shake Icy Blond Duo
milk_shake Icy Blond Duo

$60.00 $80.00 25% offsaving
New
 Milk_Shake Icy Blond Shampoo 300ml
New
Milk_Shake Silver Shine Whipped Cream 200ml
New
milk_shake No Frizz Alowed Glistening Rich Serum 100ml
New
Milk_Shake Normalising Shampoo 300ml
New
MZ SKIN Bio-Placenta Peptide Illuminating Hydrogel Eye Mask Sachet (Single)MZ SKIN Bio-Placenta Peptide Illuminating Hydrogel Eye Mask Sachet (Single)
New
Milk_Shake Whipped Cream Leave In Foam 200ml
New
Milk_Shake Incredible Milk 150mlmilk_shake Incredible Milk 150ml
New
 Milk_Shake Icy Blond Toning Trio milk_shake Icy Blond Toning Trio
milk_shake Icy Blond Toning Trio

$86.00 $114.00 25% offsaving
New
Milk_Shake Sun & More All Over Shampoo 250mlmilk_shake Sun & More All Over Shampoo 250ml
New
 Milk_Shake Colour Maintainer Duo
New
 Milk_Shake Pink Lemonade Duo
New
Hair Gain Hydrating Shampoo 250ml Starter Kit - Broken DispenserHair Gain Hydrating Shampoo 250ml Starter Kit - Broken Dispenser
New
Milk_Shake Incredible Serum 50mlmilk_shake Incredible Serum 50ml

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New
Milk Shake Colour Whipped Cream bottle on a white background
New
O&M S-Spray Dry Shine Spray 200mlO&M S-Spray Dry Shine Spray 200ml
O&M S-Spray Dry Shine Spray 200ml

$42.00 $56.00 25% offsaving
New
milk_shake No Frizz Allowed Perfecting Conditioner 300ml
New
Milk_Shake Leave In Conditioner 350ml
New
 Milk_Shake Deep Detox Shampoo 300ml
New
Milk_Shake K-Respect Smoothing Conditioner 250ml
New
Milk_Shake Silver Shine Shampoo 300ml
New
 Milk_Shake Make My Day Shampoo 300ml
New
milk_shake No Frizz Allowed Perfecting Shampoo 300ml
New
Milk_Shake Moisture & More Conditioner 250ml
New
 Milk_Shake Make My Day Conditioner 250ml
New
Milk_Shake Colour Whipped Beige Blonde 100ml
New
Milk_Shake Colour Whipped Cream Copper 100ml
New
milk_shake Color Whipped Cream Intense Grey 100ml
New
Pai Skincare Overnight Facial Oil Duo
Pai Skincare Overnight Facial Oil Duo

$129.00 $143.00 10% offsaving
New
Pai Skincare Sensitive Skin Face & Body Duo
Pai Skincare Sensitive Skin Face & Body Duo

$118.00 $131.00 10% offsaving
New
Pai Skincare Soothing & Vitamin C Brightening Duo
Pai Skincare Soothing & Vitamin C Brightening Duo

$102.00 $114.00 11% offsaving

New Arrivals of The Latest Skincare and Haircare Brands

About New Arrivals

Discover the Latest New Products for Your Beauty Routine

Our carefully selected collection of new skincare and beauty products brings the freshest innovations straight to you. Whether you’re looking to try the latest cleansers, moisturisers, or haircare essentials, our new arrivals cater to every skin type and concern. Explore exciting brands and cutting-edge formulas designed to enhance your natural glow and support your skin’s health.

Find Your Perfect New Product

From breakthrough skincare to trending beauty must-haves, our new product range includes dermatologist-tested, cruelty-free, and effective solutions. Whether you want gentle cleansers for sensitive skin or hydrating serums for dry complexions, discover fresh favourites that are ready to transform your routine.

Advice on Our New Arrivals

Not sure which new product is right for you? Reach out to our skincare experts for personalised recommendations, read our blogs for tips on integrating new products into your routine, or complete our free online skin test to find a skincare plan tailored perfectly to your needs and concerns.

Expert Tip for New Arrivals

"Discovering new skincare and beauty products is an exciting way to refresh your routine and address your skin’s changing needs. To get the best results, introduce new products gradually and follow the recommended steps, such as cleansing, toning, and moisturizing. For those exploring new brands or innovative formulas, look for dermatologist-tested, cruelty-free, and effective ingredients to ensure your skin stays healthy and radiant. This thoughtful approach helps you make the most of each product, supporting your skin’s natural glow and long-term wellbeing."

- Kimberley, Clinic & Customer Experience Manager

take the free skin test

Frequently Asked Questions

What are the best new skincare brands to try?

There are many exciting new skincare brands offering clean, effective, and innovative formulas. Look for those focusing on natural ingredients, cruelty-free practices, and dermatologist-tested products to ensure quality and safety.

How do I find new beauty brands that suit my skin type?

Our skincare experts recommend exploring brand collections that specify suitability for your skin type, whether sensitive, oily, or dry. You can also complete our online skin test for personalised product recommendations from new arrivals.

Are new skincare brands better than established ones?

New skincare brands often bring fresh ideas and cutting-edge ingredients, but both new and established brands have their strengths. Our curated selection ensures you access the best of both worlds with clinically proven and innovative products.

Can I trust new beauty brands for sensitive skin?

Many new beauty brands prioritise gentle, hypoallergenic, and fragrance-free formulations ideal for sensitive skin. Always check product labels and reviews, or reach out to our experts for guidance on the best new options for your skin.

What should I expect from new skincare launches?

New skincare launches often focus on trending ingredients, sustainable packaging, and multi-functional products that fit modern lifestyles. Expect fresh, effective solutions that can enhance your daily routine and long-term skin health.

Do new beauty brands offer cruelty-free products?

Yes, many new beauty brands are committed to cruelty-free and vegan standards, reflecting a growing demand for ethical beauty. Look for certifications on packaging or ask our team for the latest cruelty-free new arrivals.

How often do you update your new arrivals?

We update our new arrivals regularly to bring you the latest launches in skincare and beauty. Keep an eye on our website or subscribe to our newsletter for the freshest arrivals and exclusive offers.